Client

A leading UK Based company serving clients throughout the UK and Europe, Pearson Home Moving provides high quality removal, transportation and storage services to domestic and commercial markets.

Sector

Residential and commercial removals, transportation and storage

Brief

To coincide with an MBO the brief to rebrand the 90 year old company was issued to include new livery, website, corporate literature and integrated marketing strategy. The new brand needed to reposition the company in a sector typically seen as dowdy and unprofessional.

Solution

A fresh yet simple brand, including a new logo and set of visual representations with a lifestyle inflection was created. The brand extended throughout the company's livery, website, advertising and direct mail materials with bespoke photography, copy writing and a supporting PR campaign completing the project.

Impact

Extensive publicity, increased sales and a National award for Livery of the Year, the rebrand has set Pearson Home Moving apart.

Our services include

brand development rebranding corporate identity brochures annual reports direct mail packaging exhibitions point of sale advertising stationery prospectus websites
e-marketing animation e-commerce desktop applications accessibility hosting...