Challenges in marketing engineering firms Unlike companies that have a product to sell, engineering businesses are offering services and concepts that are possibly expensive and require extended sales cycles. The traditional approach of professional networking, conferences and event sponsorship...
Marketing and sales aren’t the same – and shouldn’t be treated as such. They’re two very different departments that have been known to have issues with each other, but it doesn’t have to be this way. By ensuring the...
Database reporting systems can save you time and money. Reports are vital to any well-run business; however, it sometimes feels like we spend more time processing, manipulating and reporting data than we do delivering the activities the reports relate...
SEO Law Firm – get to the top of the rankings Over 90% of people who need the services of a Law Firm will use a search engine. Every self-respecting Law Firm will already have a website but how...
Electric cars are the future. We seem to have been saying this for decades but now it is actually coming true. Ford has doubled its investment in electric vehicles (EV) to £8bn. Ford promises 16 fully electric vehicles and 24...
We’re in exciting times and there’s no better time than to future proof your brand. Disruption is turning markets on their heads, and technology is moving so fast that no one can begin to predict what amazing solution will...
We’ve previously discussed whether you have the time for e-commerce. The next question you need to ask is ‘Which e-commerce solution is right for me?’ With WooCommerce having nearly 2m customers worldwide and Magento 250,000 they are the two...
With so many consultancies out there, how do you make your business stand out from the rest? To effectively promote your consultancy business, you must first understand that you are now the brand. Everything you do, both online and...
Social media platforms can be a minefield, and for a business it can be a costly mistake if not handled correctly. How do you know which platform is best for you? How do you know that you aren’t wasting...