D&P Upholstery
Services provided: Branding, Print Design
D & P Upholstery provide reupholstery services within the domestic and commercial markets.
Brief
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D&P’s vision has always been to produce outstanding bespoke furniture and to satisfy client needs and requirements. Established in 1977, D&P have a vast amount of experience and have gained a superb reputation throughout the North East. From antique restoration to French polishing, D&P pride themselves on excellent customer service. D&P Upholstery required a brand that would represent their vision of high quality. D&P approached Marketing agency Urban River to create a unique brand design and supporting marketing materials. The new brand design needed to represent the skilled craftsmanship of the company in the modern age.
Solution
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Beginning with a clear brand vision, Urban River produced a new identity that encapsulated D&P’s vision of prestige and quality. Urban River created a striking colour palette of green, grey and white combined with illustrative background patterns. Using a sans serif typeface combined with minimalistic lines and shapes created an overall modern brand design. We rolled out the new brand design across various marketing materials.
