Services provided: Web Design
Sling Baby is an e-commerce store selling baby slings, focusing on providing useful sling-based information and offering a consultation service.
Sling Baby’s aim is to bring the beauty, comfort and practicality of babywearing to parents and babies everywhere. Sling Baby needed a new e-commerce website that would allow users to purchase products and read about the benefits of wearing a sling.
The website needed to have an informal and warm style throughout the design. This was achieved through colourways, icons, textures and a personable tone. The website offers users the chance to see the benefits of wearing a sling and how to choose the right one. The site offers a try before you buy service which was integrated into the e-commerce functionality.
The new e-commerce website has a seamless buying experience. Which encourages a quick, informed, secure and easy purchase for the user.