5 tips to improve your loading speed
June 2020
5 easy web design tricks to improve your loading speed When it comes to web design, your page loading speed should be at the top of your agenda. The time it takes to load your website, on any device,...
How Not to be Scared of Creativity
October 2019
What’s so scary about creativity? Creativity need not take the form of an attention-grabbing publicity stunt or an expensive piece of advertising. Neither should it deter from the founding values of your business. Creative thinking should embrace the aims and...
Customer Retention: Don’t scare them away!
October 2019
With marketing budgets suffering in recent years, it is more important than ever for companies to look after their customers and introduce customer retention strategies. In order to explain the importance of customer retention, marketing agency Urban River gets...
Build a strong workforce – how to get it right
July 2018
How do you create a strong, effective, engaged team who work well together? It probably won’t surprise you to know that the answer is to make them happy. Happy workers are more productive, less likely to change jobs, have...
Online and offline marketing – why you need to combine both
June 2018
Hate smartphones, love books? Love social media, but hate picking up the phone? We get it – you’re either an Internet devotee, or you love to keep it real with more traditional media. Here at Urban River, we’re a...
How to connect with your local marketplace
May 2018
Ok, so you’ve got a great product – now what? It’s time to get out there and start making connections! Put yourself in front of your target market by going to the places they hang out, and become part...
Marketing solutions for engineering businesses
April 2018
Challenges in marketing engineering firms Unlike companies that have a product to sell, engineering businesses are offering services and concepts that are possibly expensive and require extended sales cycles. The traditional approach of professional networking, conferences and event sponsorship...
How to effectively promote your consultancy business
March 2018
With so many consultancies out there, how do you make your business stand out from the rest? To effectively promote your consultancy business, you must first understand that you are now the brand. Everything you do, both online and...
Social Media for your Business
March 2018
Social media platforms can be a minefield, and for a business it can be a costly mistake if not handled correctly. How do you know which platform is best for you? How do you know that you aren’t wasting...
What is remarketing?
December 2017
Have you ever visited a website to look at a pair of shoes or shirt you are interested in only to see the very same item in an advert on another site you visit? Have you put an item...
Creating a recognisable brand – both online and offline
December 2017
As a web design agency, it may seem like we’re crazy about the online world. We are, but we know that isn’t the be all and end all. Whilst it’s important to have a strong online presence, it’s equally...
Best B2B websites
November 2017
A great B2B doesn’t just convert visitors into customers – it also tells the story of a company and brings it to life. We’ve hand-picked our top seven B2B websites: Grammarly Grammarly is the world’s leading automated proof reader,...